Are you struggling to reach high-value professionals and decision-makers in your industry?
Many B2B businesses find it challenging to connect with the right audience, even with a solid product or service. They invest in various marketing channels but fail to see the quality leads and conversions they need.
Additionally, they’re often overwhelmed by the complexity of LinkedIn’s advertising platform and unsure how to maximize their ROI, which can be frustrating and costly. It might make you question if LinkedIn Ads are worth the investment for your B2B marketing strategy.
But when executed properly, LinkedIn Ads can be a goldmine for B2B lead generation and thought leadership.
LinkedIn Ads allow you to precisely target professionals based on job titles, industries, company size, and more, putting your message in front of the exact decision-makers you want to reach.
Let’s chat for 30 minutes – No strings attached
When you craft a winning LinkedIn Ads campaign, the “secret recipe” includes:
- Laser-focused audience targeting
- Compelling ad copy that speaks to professional pain points
- Eye-catching visuals, or video content
- Strategic use of various ad formats (Sponsored Content, Message Ads, etc.)
- Effective landing pages optimized for B2B conversions
- Lead generation forms that capture quality information
- Retargeting to nurture potential clients
- Regular A/B testing and optimization
Sounds achievable, right? It is – with the right expertise and strategy.
Our LinkedIn Ads service will transform your B2B advertising into a lead-generating machine.
We don’t just aim for impressions and clicks. Instead, we focus on driving high-quality leads that represent real business opportunities. No fluff.
Service Overview
We create and manage advertising campaigns on the LinkedIn Ads platform.
We handle everything from strategy to execution. You get access to our B2B marketing experts and their insights.
We develop targeting strategies, craft compelling ad copy, design creative assets, set up campaigns, manage bidding, and continuously optimize your performance.
Our goal is straightforward: to use LinkedIn’s powerful targeting capabilities to connect you with decision-makers, generate quality leads, and drive B2B growth. Nothing less.
How we work (The process)
Discovery Zoom call
We start by learning about your current situation, goals, product or services, standard operation procedures, and sales system.
Once we know you, we might offer an advice, a demo session of how we can help. Not every discovery meeting means a closed deal, and we’re OK with that.
Strategy & planning
Our team creates a customized ad strategy tailored to your expectations and budget.
After your aproval, we will suggest budgeting around $100 per day (on ads).
Ad crafting
We design ads that resonate with your target and drive action.
Also, we validate our proposals with A/B tests.
Closed deals is the unique North Star. Money Rules.
Campaign launch
We set up and launch your campaigns, ensuring optimization for meetings.
We align your sales stach to run smoothly. We suggest the tools that grow your business.
Continuous adjustments
We monitor your results and make weekly adjustments to improve campaign performance.
And we run several experiments if you have a budget for additional optimization.
Analysis and reports
You receive weekly reports with the impact of every campaign. Clean numbers.
You will see what’s returning from your ad spend (ROAS). Hence, keeping 100% control over your investment.
All facts and figures will be polished within one sheet. And we will add a private video for you, reviewing the latest results.
What can you expect from our LinkedIn Ads service?
- Highly targeted reach to decision-makers
- Increased brand awareness among professional audiences
- Higher-quality leads
- Improved conversion rates
- Better return on ad spend (ROAS)
- Enhanced thought leadership positioning
Pricing
No money for you? Then we will go out of business. We know it.
So, aligning our success with yours becomes possible if we agree on goals, timing, and budget.
Pay per results
We offer a flexible, performance-based pricing model. No money upfront.
We charge 5% to 20% of ROAS under a 12-month agreement.
We only charge for sales/contracts attributed to our ads.
The led gen system is all yours, since you will pay for it.
Retainer
If you choose to pay a monthly amount, we have three packages:
- $1,500/mo under a 12-month agreement
- $2,000/mo on a 6-month agreement
- $2,500/mo for a 3-month contract
None of those packages include any platform’s costs.
Our Guarantee
You won’t pay anything until we reach the agreed-upon goal.
We will not server any competitors in the same city where you operate.
We want your business growth. We will work hard to achieve amazing results.
If we want more money, we will produce a lot more for you first.
You will not pay us anything unless you make more money from our service. But even with that guarantee, you will have an exit clause if we don’t hit our agreed-upon threshold for three months in a row.
Over contract negotiation, we want you to trust us. So you may also terminate our contract anytime by letting us know with a 30-day notice in advance.
Let’s chat for 30 minutes – No strings attached
Requirements to apply
1) We will help you if you wait at least a sales cycle. Most industries have 1-8 month cycles.
What is a sales cycle?
From the first contact with the lead up to the point where they pay. That’s about the patience we ask from your side.
2) When you choose to pay under a performance-based model, we need to track leads until they pay for your products or services.
Transparency is key.
3) If you choose to pay a monthly fee, we need to match your historic growth with a feasible -yet incremental- goal.
Agreed-upon metrics must be achievable.
4) When we align our expectations and know that success seldom happens overnight, we will be able to sign a contract.
We need to trust each other.
5) The last requirement is to study your transactions history. We will find seasonality, trends, patterns.
If your business is a new one, we have be sure that your sales process is optimized for digital sales.
Additional info
On performance-based, our payment grows with your results.
You will always get way more money than us, no matter what we get.
We will push hard for your growth because we want you to stick with us for years.
While we’re together, we will not help your direct competitors unless they’re in different jurisdictions.
Frequently Asked Questions (FAQ)
How does LinkedIn Ads differ from other social media advertising platforms?
LinkedIn Ads excel at B2B targeting, allowing you to reach professionals based on job titles, company size, industries, and more.
This precision targeting often results in higher-quality leads, albeit at a higher cost per click than some other platforms.
We’ll help you determine if LinkedIn Ads are the right fit for your B2B goals.
What types of LinkedIn Ads are most effective?
The most effective ad type depends on your goals and target audience. Common options include:
- Sponsored Content: Native ads in the LinkedIn feed
- Message Ads: Direct messages to LinkedIn inboxes
- Dynamic Ads: Personalized ads based on profile data
- Text Ads: Simple PPC ads on the side of the feed
We’ll recommend the best ad types for your specific objectives and help you create a multi-format strategy if appropriate.
How long does it take to see results with LinkedIn Ads?
Results can vary depending on your industry, targeting, and budget.
Typically, we start seeing meaningful data within 2-4 weeks. However, it can take 2-3 months to fully optimize campaigns and achieve peak performance.
We’ll provide regular updates and adjustments throughout this process.
What budget should I allocate for LinkedIn Ads?
LinkedIn Ads generally have a higher cost per click (CPC) than other platforms due to their precise B2B targeting.
We recommend starting with a minimum budget of $1000-$2000 per month for smaller campaigns, and $5000+ for larger or more competitive industries.
We’ll help you determine the most effective budget based on your specific goals and target audience.
How do you measure the success of LinkedIn Ad campaigns?
We focus on metrics that directly impact your B2B goals, such as:
- Click-through rate (CTR)
- Conversion rate
- Cost per lead (CPL)
- Lead quality (based on your criteria)
- Return on ad spend (ROAS)
We’ll work with you to define the most relevant KPIs and provide regular, easy-to-understand reports that demonstrate the real impact on your business.
Connect with decision-makers and supercharge your B2B growth
Book your free strategy session today and discover how we can help you leverage LinkedIn Ads for measurable B2B results.
Click the button, choose a date and time, and let’s discuss your customized LinkedIn Ads strategy. We’re ready to help you tap into the world’s largest professional network.
Allow us to navigate the complexities of LinkedIn advertising while you focus on what you do best – running and growing your B2B business.
We’ll work tirelessly to ensure your ad spend translates into high-quality leads and increased revenue.
You can even request a trial campaign to see our expertise in action. While we don’t work for free, we’re confident in our ability to deliver results and are open to performance-based arrangements that align our success with yours.